| Serena Confalonieri | Texturae
15800
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Category
ART DIRECTION, GRAPHIC
About This Project

Texturae

Art direction, graphic and web design
Texturae
2016

Creative direction of Texturae: a wallpaper company based in the south of Italy.
During Milano Design Week 2016 we presented our first collection, designed both by the company itself, and a team of young designers and artists I personally selected: Antonio Aricò, Chiara Andreatti, Marta Lavinia Carboni, Martina Della Valle, Paolo Giacomazzi, Paolo Gonzato, Ilaria Innocenti, Karin Kellner, La Tigre, Josè Mendoza, Vito Nesta, Elena Salmistraro, Sovrappensiero Design Studio, Studio Fludd, Philippe Tabet, Alessandro Zambelli.
I also defined the company strategy and designed its brand identity, web-site, catalogue and exhibition set.
wallpaper credits:
Marmolada, Texturae
Extra Habitat, La Tigre
Cockatoo, Elena Salmistraro
Ancient Nature, Chiara Andreatti
Fortuny, Studio Fludd
Amonet, Paolo Giacomazzi + Philippe Tabet
Lampirys, Alessandro Zambelli
Landshape, Josè Mendoza
Masami, Vito Nesta
Fruitable, Texturae